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Politics was one facet of a much larger effort the DeVoses called the Shfela. This is the biblical name for the fertile crescent of land between Israel’s Judaean Mountains and the coastal plain, where David fought Goliath and other historic battles were waged between the Israelites and the Philistines. During a recent trip to Israel, the DeVoses had been highly impressed by a story about an archeological dig that unearthed a trove of ancient pig bones in layers of soil dating to the eras when the pagan Philistines held sway. But in other layers of the Shfela, the archeologists found no pig remains at all, suggesting that during these times, the Jews, who kept kosher, had come down from the mountain to spread their religious values among the people. For the DeVoses, the Shfela offered an essential metaphor of the challenges facing modern America. As Dick put it: “How do we get the pig bones out of our culture?”
In the 16 years since that meeting, the DeVos family – which includes 91-year-old patriarch and Amway co-founder Richard “Rich” DeVos Sr., his wife, Helen, their four children and their spouses – has been one of the driving forces behind a stealth campaign powered by a small group of Republican billionaires to chip away at America’s secular institutions: the pig bones, so to speak, of our society. According to a recent analysis by the Center for Responsive Politics, the family, whose net worth is estimated at $5.6 billion, gave $10 million to national GOP candidates and committees during the 2016 cycle alone. But this amount pales to the gargantuan sums they have channeled into state and local races, evangelical and free-market think tanks, advocacy groups, foundations, PACs, Super PACs and other dark-money organs that have effectively created a shadow political party within the GOP.
Regular attendees at the Koch brothers’ biannual summits, the DeVoses have been healthy benefactors of several Koch-seeded groups that advance an anti-tax, anti-regulatory agenda, including the charitable arm of Americans for Prosperity and the FreedomWorks Foundation. What distinguishes the DeVoses within the Kochs’ circle of power, however, is their conservative Christian worldview, which over the past four decades has helped fuel what is now a $1.5 billion infrastructure composed of thousands of churches and “parachurch” ministries, as well as Christian TV, radio and Internet channels; Facebook pages and other forms of social media; books; conferences; camps; prayer groups; legal organizations – an entire universe that many Americans may be wholly unaware of. Through these channels has come a single, unified message merging social conservatism, free-market capitalism and American exceptionalism: the belief that the rights and freedoms spelled out in the U.S. Constitution were mandated by God.